Get advice from a Search Engine Optimization Specialist, not your stockbroker in turbulent times like these.  That is if you want to invest where you will get a great return on investment over time without the likelihood of losing 1/3 of its value in a month. It breaks my heart to hear the stories in the news about people losing a tremendous portion of their retirement in the stock market after working for 40 years.  Search Engine Optimization usually takes 3 to 12 months to get significant initial rankings, but nothing like the time it will take for the stock market to come back after this month’s hit.     Continuing with the stock market metaphor, stocks are like keywords and groups of keywords are like mutual funds.  There are some keywords that will have huge return on investment when we are able to achieve top rankings.  The best approach to search engine optimization is to carefully choose the portfolio of keywords that will have the best return on investment.  A single word keyword like “stock” would have a high number of searches, but wouldn’t have a good return on investment because it would take a lot of resources to be able to rank and the keyword would also bring misdirected traffic since “stock” could mean the product in a store, etc.  “Stock investment” would bring a higher percentage of appropriate traffic for the proper investment of resources. If you would like some advice from a Search Engine Optimization Specialist or other questions feel free to call us at 866.350.6275 or visit www.InterworksOne.com. Thanks for visiting us!

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